NO. That was easy. Never sell anything to anyone. It is alright to tell them just a little about your new venture or product, but do not try to sell them on it. It is all about presentation, with the proper presentation, they will want it, without you having to sell them on it.
This is not the easiest concept to grasp. Some of us call it Negative Sell. Everybody wants what they can not have. Nobody wants to miss out on a good deal, unless someone tries to “sell” them on it.
I have to break this up over 3 posts. First, we will talk about personal contact with friends. Second, we will talk about sending emails. Third I will talk about problems with friends and relatives in general.
You have to seriously think about each friend or relative before saying anything. If they are not successful, it is your fault, even if they never lift a finger to promote or grow their business, it will be your fault.
If you do decide to let someone know about your business, simply be enthusiastic about your being in own business, but do not go into detail. They will probably ask questions. I suggest that you do not give details. Tell them that it is an internet business. You are doing part time, for now, you expect to build it to a full time income. (That will spark their interest)
You can tell them you like the fact that it does not involve selling. You don’t want to be one of those people pushing their friends to buy some overpriced bar of soap or some magic bracelet. What you like is that everything is done on the internet, and you can can work on it when you have free time. Another great thing is that while you are sitting here talking to them your business is running, It is completely automated and runs 24/7.
This is all you reveal. If asked, you can tell them it is not MLM or a “Network” program that is just another name for MLM. It is unfortunate that the MLM and Network Marketing industry are thought of in a negative way by many people. There are many good companies with quality products.
Say this, ” I have joined forces with an internet affiliate program I have the right to resell their products and services. I also received their expertise in setting up my web sites and blog, and in promoting it.. It’s kind of like a franchise, but without the fees. It’s really great”
That’s it, you are done. If your friends or relatives want more info, send them to your website. You can say, “The nice thing about this business is that it is all done on the internet. My websites are working for me while I am here relaxing. Here is my card with my website address, take a look, it will answer all your questions. I think this is a great opportunity, that’s why I am doing it. I am not alone , this company has all sorts of affiliates doing it.”
They will probably stop asking questions at this point, if not, just refer them to the website by saying it is too much to explain and you will not be able to do it justice.
If they are the least bit interested they will go to the website and check it out. The point is, soft sell. Let them know about it, but don’t push.
Tomorrow: Should I email everyone I know about my business